How attractive is the technology of placing therapeutically active elements of cannabis in a stick?

A range of products has been created that not only have exclusive organoleptic properties, but also radically differ in their action - they have a spectrum of effects ranging from soothing to energetic.

Several decades ago, various kinds of products in sticks appeared on the territory of Ukraine, dissolving them in water to produce coffee, sweet water, a number of other "originals" drinks of which are present on the market and are placed in traditional containers. Based on this technology, the company "Lively Spirits" brings to the market a product based on the therapeutic properties of cannabis.

By its nature, the stick contains a liquid-soluble powder that can be used as the main flavoring filler to add exclusivity to the beverage being produced. The content of "hemp stick" can be drunk in "pure form" by dissolving it in seltzer water or soda, or adding its contents to various kinds of cocktails. 

According to Lively Spirits CEO Matthew Cohen, “We assumed that if hemp ingredients could be combined with alcohol, we would clearly have a product that would be in demand in the market. Our technologists had to try very hard to create technologies that formed the basis for the production of "hemp sticks". When our marketers realized that the stick can preserve not only the aroma and taste of any hemp plant variety, but also convey various therapeutic effects in the resulting drink, it became clear that a universal product was created, which implies, at least, the creation of a whole range of hemp cocktails. Since in the final product we were able to convey the organoleptic and taste characteristics of individual hemp varieties, special studies were carried out to find specimens with unique aromas / tastes that, in our opinion, will be successful in the market. Therefore, a range of products was created that not only have exclusive organoleptic properties, but also radically differ in their action - they have a spectrum of effects ranging from calming to energetic. "  

Commentary of the specialists of the Association "Ukrainian technical hemp"

In Ukraine, there are technologies that involve placing dried or quickly frozen leaves and inflorescences of a hemp plant in sticks, but at the moment the mass production of such products is not regulated by the current regulatory framework of Ukraine.